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Marketing Manager - Remote Eligible
Develop engaging content that drives lead generation in the identity verification sector.
Mid-Level
2 months ago
✨ About The Role
- The Marketing Manager will be responsible for driving content development to support lead generation and marketing initiatives.
- This role involves writing engaging and targeted content tailored to specific personas in the healthcare and financial services sectors.
- The candidate will develop customer case studies to showcase the impact of Vouched's solutions.
- Planning and executing lead generation campaigns across multiple channels, including email marketing and social media, will be a key responsibility.
- The Marketing Manager will also support event planning and execution to enhance brand visibility and generate leads.
⚡ Requirements
- The ideal candidate should have experience in creating persona-based content that resonates with target audiences, particularly in healthcare and financial services.
- A strong background in content development, including writing blogs, case studies, and thought leadership pieces, is essential for success in this role.
- Hands-on experience in managing website content updates is necessary to ensure the company's online presence is current and engaging.
- The candidate should possess analytical skills to track, analyze, and report on campaign performance to optimize strategies and maximize ROI.
- A proactive approach to event planning and execution is important to drive brand awareness and lead generation.
About Vouched
AI-Powered Identity Verification