Senior Product Marketing Manager

✨ About The Role

- The Senior Product Marketing Manager will develop go-to-market strategies for new product launches and feature updates in collaboration with various teams.
- They will manage the product launch roadmap to ensure visibility and alignment across teams.
- The role involves designing and optimizing customer activation journeys to convert trial users into paying customers.
- The candidate will create educational content and multi-channel campaigns to drive product awareness and engagement.
- They will gather and analyze customer data to refine Ideal Customer Profiles (ICPs) and inform marketing strategies.
- The position requires conducting customer research through interviews, surveys, and feedback analysis.
                            

⚡ Requirements

- The ideal candidate has over 3 years of experience in B2B SaaS Product Marketing and/or Customer Marketing, preferably with a Product-Led Growth (PLG) approach.
- They have a proven track record of developing and executing successful go-to-market (GTM) campaigns that drive product adoption.
- Strong cross-functional collaboration skills are essential, as the candidate will need to influence various stakeholders across the organization.
- Excellent communication skills, along with high emotional intelligence, are necessary for creating compelling messaging and product narratives.
- The candidate should be comfortable engaging with customers through webinars and other formats.
- They must be adept at managing multiple projects and competing priorities while making data-driven decisions.
- A resourceful and creative problem solver with a bias for action will thrive in this role.
                            

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Senior Product Marketing Manager - Remote Eligible

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✨ About The Role

⚡ Requirements

Senior Product Marketing Manager - Remote Eligible

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