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Product Marketing Manager

Own the launch of a new product line, defining messaging and go-to-market strategy.
San Francisco, California, United States
Senior
$170,000 - 188,000 USD / year
2 weeks ago
Spot AI

Spot AI

Spot AI builds a modern AI camera system to create safer workplaces and smarter operations for every business.

✨ About The Role

- This role involves owning mission-critical projects to support the go-to-market strategy as the company moves upmarket. - The successful candidate will be responsible for launching a new product line, which includes defining the ideal customer profile, developing messaging and positioning, and driving the go-to-market strategy from start to finish. - Close collaboration with the sales team is required to create sales enablement materials and training, ensuring the team can confidently position the products in the market. - Conducting thorough market, competitive, and customer research will be necessary to influence the product roadmap and refine the ideal customer profile. - The role offers the opportunity to work with a high-performing team in a collaborative and enjoyable environment, contributing to the company's mission of creating safer workplaces through innovative AI solutions.

⚡ Requirements

- The ideal candidate has over 5 years of relevant B2B product marketing experience, particularly targeting operations, safety, and IT buyers in industries with physical operations. - A strong track record of translating market understanding into actionable strategies is essential, demonstrating the ability to develop and drive the adoption of positioning and messaging frameworks. - Exceptional communication skills are crucial, with the ability to influence various stakeholders and present complex concepts in a compelling manner. - The candidate should possess strong project management skills, having experience leading complex, cross-functional initiatives while consistently meeting deadlines. - A natural curiosity and resourcefulness are important traits, as the candidate will need to dive into research, data analysis, and stakeholder engagement to drive insights into action.
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Product Marketing Manager
San Francisco, California, United States
$170,000 - 188,000 USD / year
Marketing
About Spot AI
Spot AI builds a modern AI camera system to create safer workplaces and smarter operations for every business.