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Performance Marketing Specialist - Remote Eligible

Design and implement a comprehensive paid marketing strategy across multiple digital platforms.
Remote
Mid-Level
1 month ago
Rossum

Rossum

AI-powered cloud-native document processing platform for automated end-to-end business workflows.

✨ About The Role

- The Performance Marketing Specialist will design and implement an agile paid marketing strategy across various channels, including Google Ads and Meta Ads. - This role involves managing campaigns across platforms, fine-tuning bids, keywords, and targeting to achieve and exceed ROI targets. - The specialist will work closely with content and design teams to develop compelling ad copy, visuals, and landing pages that drive conversions. - Conducting audience research to create targeted ad sets based on demographic and behavioral insights is a key responsibility. - The role requires leading monthly and quarterly ad budgets, optimizing them based on campaign performance.

âš¡ Requirements

- The ideal candidate has proven experience as a hands-on paid marketer, particularly with platforms like Google Ads and social media ads. - A creative problem solver who can visually and strategically craft effective digital ads is essential for success in this role. - The candidate should be quick to adapt and optimize campaigns in fast-paced environments, demonstrating agility in their marketing strategies. - Strong analytical skills are necessary, with a data-driven approach to evaluating campaign performance and making informed decisions. - Exceptional communication skills and the ability to collaborate effectively with cross-functional teams are crucial for this position.
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Performance Marketing Specialist - Remote Eligible
Remote
Marketing
About Rossum
AI-powered cloud-native document processing platform for automated end-to-end business workflows.