✨ About The Role
- The Head of Product Marketing will own and build the product marketing function for Overjet's practice business.
- Responsibilities include creating compelling product positioning and collaborating closely with sales, customer success, and demand generation teams.
- The role involves becoming an expert in Overjet's ideal customer profile and key personas through research and user interviews.
- The candidate will partner with customer success to manage communications around product launches to drive adoption.
- The position allows for flexibility in defining high-leverage activities and opportunities for growth within the marketing function.
âš¡ Requirements
- The ideal candidate should have a proven track record of leading product marketing at a well-recognized brand with innovative products.
- Experience in launching new products with clear goals and measurable business outcomes is essential.
- The candidate should possess strong collaboration skills, particularly with product development teams, to shape roadmaps and drive product adoption.
- A reference list of sales leaders who can vouch for the candidate's impact on sales processes is important.
- Experience in managing and hiring product marketers is necessary, as the role will involve scaling the team.