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Senior Product Marketing Manager - Remote Eligible

Spearhead the go-to-market strategy for Iterable's SMS product portfolio.
Remote
Senior
4 weeks ago
Iterable

Iterable

Iterable is the top-rated AI-Powered Customer Communication Platform

✨ About The Role

- The Senior Product Marketing Manager will be responsible for driving strategic product launches and lifecycle initiatives for Iterable's SMS channel. - This role requires collaboration across various teams, including Sales, Customer Success, Product, and Enablement, to identify opportunities and blockers for SMS adoption. - The candidate will act as a subject matter expert (SME) for SMS, leading storytelling and narrative development to differentiate Iterable's SMS offerings in the marketplace. - Responsibilities include orchestrating cross-functional go-to-market motions to drive SMS revenue and best practices. - The role involves gathering customer and market insights to inform product development and drive adoption goals.

âš¡ Requirements

- The ideal candidate will have a minimum of 5-8 years of experience in product marketing, specifically focusing on SMS as a marketing channel. - A strong understanding of compliance for SMS is essential for success in this role. - The candidate should possess excellent leadership skills and a proven track record in driving product launches and adoption initiatives. - A deep understanding of the MarTech landscape and market dynamics is crucial for influencing product roadmap decisions. - The successful individual will have a solution-oriented mindset and the ability to navigate ambiguity effectively.
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Senior Product Marketing Manager - Remote Eligible
Remote
Marketing
About Iterable
Iterable is the top-rated AI-Powered Customer Communication Platform