✨ About The Role
- The Customer Marketing Lead will develop and execute comprehensive marketing strategies to maximize customer engagement.
- Responsibilities include identifying and nurturing key customers for advocacy programs and marketing activities.
- The role involves managing a library of customer success stories and scaling customer references.
- The candidate will oversee quarterly customer satisfaction surveys to drive organizational change.
- Community building and engagement initiatives will be a key focus of this position.
âš¡ Requirements
- The ideal candidate will have over 7 years of experience in B2B marketing, specifically focusing on customer marketing or advocacy.
- A bachelor's degree in Marketing, Business, or a related field is required, with a preference for advanced degrees.
- Strong communication and interpersonal skills are essential for building relationships with customers and stakeholders.
- The candidate should have a proven track record of creating and executing successful marketing campaigns that drive customer engagement.
- Proficiency in marketing automation tools and CRM systems is necessary to manage customer relationships effectively.