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Marketing Specialist - Remote Eligible
Manage the content calendar and publish engaging content across various marketing channels.
Remote
Mid-Level
1 month ago
HumanSignal
HumanSignal enables data science teams to build AI with their company DNA.
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✨ About The Role
- The Marketing Specialist will play a key role in operationalizing a dynamic marketing machine for a fast-growing AI startup.
- Responsibilities include managing the content calendar and overseeing the distribution of content across various channels.
- The role involves tracking campaign results and executing email and social media posts using HubSpot.
- The candidate will build and execute top-of-funnel campaigns and targeted nurture campaigns via CommonRoom.
- Reporting on web metrics and campaign performance will be essential to influence marketing strategy and optimize website content for SEO.
- The Marketing Specialist will assist other team members in executing strategic campaigns to drive awareness and conversion.
- The position requires collaboration with internal subject matter experts and external resources to ensure quality content.
- The candidate will need to familiarize themselves with HumanSignal's mission and marketing systems within the first month.
⚡ Requirements
- The ideal candidate will have at least 3 years of experience working on a marketing team, preferably in the B2B technology sector.
- Strong writing skills are essential for executing content strategies and promotions, including customer case studies and blog posts.
- A data-driven mindset is crucial for making informed decisions and contributing to the team's growth and evolution.
- The candidate should be able to manage multiple projects efficiently and prioritize tasks according to the marketing roadmap.
- Experience in creating engaging social media content and familiarity with SEO and digital advertising will be beneficial.
- Strong communication skills are necessary for coordinating with internal and external teams on various projects.
- A passion for AI and a desire to understand HumanSignal's mission and products will help the candidate thrive in this role.
- Some technical experience with HubSpot is preferred, along with a curiosity to learn about product-led growth frameworks and SaaS sales pipelines.
About HumanSignal
HumanSignal enables data science teams to build AI with their company DNA.