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Product Marketing Manager
Lead the planning and execution of monthly product webinars to enhance customer engagement.
Lehi, Utah, United States
Mid-Level
2 weeks ago
Forethought
The leading generative AI platform for customer support automation.
Job is no longer active
✨ About The Role
- The Product Marketing Manager will become a subject matter expert on Forethought’s platform and products, particularly in AI, Machine Learning, and Natural Language Processing.
- Responsibilities include owning the NPS strategy, leading GTM initiatives, and managing product webinars.
- The role involves collaboration with marketing teams to produce GTM collateral that aligns with company KPIs.
- The candidate will maintain competitive intelligence by updating battle cards and providing market insights to support the sales team.
- Short-term responsibilities include overseeing GTM planning, leading pricing strategy decisions, and managing customer insights panels and beta programs.
âš¡ Requirements
- The ideal candidate will have over 5 years of experience in Product Marketing or a closely related role, particularly in B2B software as a service.
- A strong background in AI and familiarity with multiple product lines will be advantageous for success in this role.
- Excellent communication skills are essential, as the candidate will need to effectively convey information across various teams and stakeholders.
- Proven experience in cross-functional leadership is necessary, as the role requires collaboration between marketing, product, and engineering teams.
- The candidate should be adaptable and comfortable with the dynamic nature of a startup environment, demonstrating flexibility in managing shifting timelines.
Product Marketing Manager
Lehi, Utah, United States
Marketing
Job is no longer active
About Forethought
The leading generative AI platform for customer support automation.